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February 13, 2009

Chouinard appears on CNBC, market rallies 4 points

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YC made an appearance on CNBC recently to talk about 1% for the Planet and Patagonia's sales growth despite the challenging economic times.

No embed option so you'll have to hit the link to see the segment. LINK


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can't believe the cantankerous old bastard deigned to wear a jacket for CNBC.

but other than that, props to YC for taking 1% to the world. may others follow and all CEOs put Let My People Go Surfing on their required reading list.

Jesus, he looked like an Alien there with the stock market BS buzzing in the background, cant imagine he was "thrilled" to be there BUT it's good exposure. This is why I save my $$ to buy Patagonia, it's worth every penny......

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